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19th annual Power of Meat reports strong meat consumption, evolving consumer trends

The number of Americans who describe themselves as meat eaters (80%) and the number of households that purchase meat (98%) remain steady from 2023, while the number seeking to decrease meat consumption has fallen by 20% since 2020, according to the 19th annual Power of Meat report released today by the Meat Institute and FMI—The Food Industry Association.

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