Log in Subscribe Join Grass Roots Action

New Glass Walls Video Highlights Worker Safety in the Meat and Poultry Industry

Monday, September 10, 2018

(North American Meat Institute)

The Meat Institute released its newest Glass Walls video , "Worker Safety in the Meat and Poultry Industry." The video takes viewers inside a plant to detail the variety of procedures and equipment in place to keep employees safe and highlights the safety progress made in the industry. There are now a dozen Glass Walls videos and they have been viewed more than 10 million times on YouTube alone. Meat Institute members are encouraged to share the video from YouTube or the Meat Institute Facebook page to help us tell the story of worker safety in the industry.

The Meat Institute's Lamb Glass Walls video featuring Temple Grandin was recently highlighted on YouTube's homepage. The placement generated more than 5.8 million views of the video in just one day. It also led to a spike in subscribers to the Meat News Network YouTube channel from 7,000 to more than 28,000.

 share on facebook  share on twitter