Log in Subscribe Join Grass Roots Action

American Meat Institute Foundation Adds Six New Videos to `Ask the Meat Science Guy' Consumer Education Series

Thursday, November 13, 2008

(American Meat Institute)

The American Meat Institute Foundation (AMIF) has added six new videos to its “Ask the Meat Science Guy” consumer education video series.  AMIF unveiled the videos at the National Association of Farm Broadcasters’ Annual Convention in Kansas City, Mo. 

The videos are currently featured on AMI’s YouTube channel, Meat News Network:  www.youtube.com/meatnewsnetwork.  

In the videos, Randy Huffman, Ph.D., president of the AMI Foundation, addresses topics that include:  sodium nitrite benefits and safety; cooking steaks versus cooking hamburgers; safe meat handling during pregnancy; the USDA meat inspection process; how to tell when meat is fresh; how hot dogs and sausages are made; “enhanced” meat products; kosher meat; and the difference between fresh and aged beef.  

“Social and new media outlets like YouTube are really emerging as influential forces in educating consumers and shaping their opinions and behaviors,” AMI Senior Vice President of Public Affairs Janet Riley said.  “Consumer research shows there is a knowledge gap in food safety information, and we hope that these YouTube videos will help close that gap.”

 share on facebook  share on twitter